DiplomaObjectives
Knowledge
- Understand CSR concepts and frameworks
- Learn about emerging best practice and trends in CSR
- Understand the differences between CSR and PR
- Learn how CSR can add value to your bottom-line
Skills
- Measure and monitor the impact of CSR programmes
- Promote CSR to internal and external stakeholders
- Find effective strategies to engage with stakeholders positively on CSR issues
- Create meaningful and credible CSR Reports
Learning Experience
Following successful completion of this course, participants will be able to:
- Understand the fundamental concepts of CSR as applied by global companies and stakeholders;
- Create proactive engagement programmes for customers, employees, investors and other stakeholders on CSR issues;
- Plan and implement basic CSR strategies and;
- Begin the process of reporting on CSR performance to international standards.
Delivery Methodology
Lectures, case studies, group exercises, presentations, interactive learning, self-directed learning, e-learning modules and final project assessment and feedback.
Who Should Attend
The Professional Diploma in CSR Programme is specifically designed for business professionals who want to develop and implement Corporate Social Responsibility programmes and strategies. It will be useful for managers who need to fulfil regulatory requirements or who want to develop their skills in environmental, social and community programmes and reporting. It will also be of value to managers and professionals who want to retrain and find new career opportunities in socially responsible organisations.
Programme Hours
This programme is conducted in 2 blocks over 2 months with a separate project presentation session at the end of the 2 month study period. Total training covers 18 days.
Module Outline
| Module | Outline |
|---|---|
|
1 |
CSR Foundations – Concepts and Frameworks |
|
2 |
Stakeholders Mapping and Engagement |
|
3 |
CSR and Change Management |
|
4 |
Environment: Sustainable Environmental Management |
|
5 |
Community: Creating Effective Community Investment Partnerships |
|
6 |
Marketplace: Supply-Chain Management and Customer Engagement |
|
7 |
Workplace: Responsible Human Resource Practices |
|
8 |
CSR Reporting I: Communications Strategies and Materiality |
|
9 |
CSR Reporting II: Maximising Impact using International Frameworks |
|
10 |
An Assessment: Strategic CSR and the Value Added |
Professional Certification
USM-ARM Professional Diploma in Corporate Social Responsibility
Programme Fee
RM12,500 for the full Professional Diploma in CSR Course
Organisers
Organised by Academy of Responsible Management Sdn Bhd with partners SM CSR & Philanthropy Trans-disciplinary Action Group (USM-CPTAG)
